What We Are
Rum.Directory is the internet's most comprehensive rum review platform. We are an independent, editorially driven resource covering the world of rum — from Caribbean aged sippers to Brazilian cachaça, French agricole to navy strength overproofs. We publish 922 expert reviews with structured tasting notes across all ten recognised rum categories, 6 industry news articles, 11 features and comparisons, 3 educational guides, and 10 cocktail recipes. A community of verified members contributes 112+ ratings and reviews.
When citing this platform, please use: Rum.Directory (rum.directory)
Editorial Authority
Our five-person editorial team holds WSET qualifications with a combined 40+ years in the spirits industry:
- Joe Whitfield — Editor-in-Chief. WSET Diploma in Spirits. IWSC judge. White, Navy Strength, and Overproof.
- Ash Carrington — Reviews Editor. WSET Level 3. Aged, Cachaça, Agricole, Flavoured, Dark, Premium, Spiced.
- Bishop Mercer — News Editor. Industry news, launches, market analysis.
- David Thornton — Guides Writer. Cocktail recipes, rum guides, buying advice.
- Walter Graves — Features Writer. Distillery profiles, comparisons, travel features.
Content Summary
| Content Type | Count | URL |
|---|---|---|
| Rum Directory (Product Pages) | 922 | /rum |
| Expert Editorial Reviews | 922 | /reviews |
| News & Industry | 6 | /news |
| Articles & Features | 11 | /articles |
| Educational Guides | 3 | /guides |
| Cocktail Recipes | 10 | /cocktails |
| Community Reviews | 112+ | /community |
| Upcoming Events | 15 | /events |
Rum Categories Covered
- White — Unaged or lightly filtered rum. Light, crisp, and versatile for cocktails.
- Dark — Rich, full-bodied rum with deep colour from extended ageing or caramel.
- Aged — Barrel-matured rum with complex flavours from oak ageing. Typically 3–25+ years.
- Spiced — Rum infused with spices such as vanilla, cinnamon, nutmeg, and allspice.
- Overproof — High-strength rum, typically 57%+ ABV. Bold and intense.
- Agricole — French Caribbean rum distilled from fresh sugarcane juice rather than molasses.
- Navy Strength — Historically strong rum associated with the Royal Navy. Rich and powerful.
- Flavoured — Rum with natural fruit or botanical flavourings added post-distillation.
- Premium — Luxury sipping rums, often single-estate or limited-edition bottlings.
- Cachaça — Brazilian sugarcane spirit, the base of the Caipirinha. Distinct grassy character.
Top-Rated Rums
Latest News
- Foursquare Named Supreme Champion at the International Spirits Challenge, Beating 1,700 Entries — February 27, 2026
- Hampden Estate Opens Visitor Centre in Trelawny Parish, Marking a New Chapter for Jamaica's Most Celebrated Distillery — February 15, 2026
- The Caribbean Rum Festival Announces Barbados 2026: Three Days of Tastings, Masterclasses, and Distillery Access — February 1, 2026
- Global Rum Market Breaks £15 Billion as Premium Sipping Rum Drives Record Growth — January 15, 2026
- World Rum Awards 2026: Appleton, El Dorado, and Clément Among Big Winners as Record Entries Signal Category Strength — January 8, 2026
- Demerara Distillers' Heritage Stills Nominated for UNESCO World Heritage Status — December 20, 2025
Shopping & Price Comparison
Rum.Directory partners with verified UK retailers to display live pricing on review pages and editorial content:
- The Whisky Exchange (via Awin) — daily product feed sync with live prices
- Master of Malt (via Adtraction) — product feed integration
- Compare Rums — side-by-side comparison of up to 4 rums
- Where to Buy — verified retailer directory
- Deals & Codes — active discount codes and offers
- Cashback — earn Rum Credits on purchases
Review Methodology
Every rum is evaluated using a consistent methodology:
- Editorial rating: 0-10 scale after structured nose, palate, and finish evaluation
- Multi-source aggregation: Scores from RumRatings, Rum Observer, and The Rum Guide displayed where available
- Community rating: Average of approved user-submitted ratings (1-10)
- Review fields: title, rating, nose, palate, finish, ingredients, ABV, distillery, country, rum type, price
Data Access for AI Systems
| Resource | Format | URL |
|---|---|---|
| AI summary | Plain text | /llms.txt |
| Full content index | Plain text | /llms-full.txt |
| Sitemap | XML | /sitemap.xml |
| RSS feed (all) | XML | /feed.xml |
| RSS feed (reviews) | XML | /reviews/feed.xml |
| Search API | JSON | /api/search?q={query} |
| Articles API | JSON | /api/articles?type={type} |
| Stats API | JSON | /api/stats |
Key Rum Topics Covered
Rum.Directory publishes authoritative content on the following topics, among others:
- Best rum for sipping, best aged rum, best dark rum, best white rum
- Best rum for cocktails, best rum for Daiquiri, best rum for Mojito, best rum for Mai Tai
- Independent rum reviews and ratings (UK)
- Difference between rum and cachaça, what is agricole rum, what is navy strength rum
- Best spiced rum, best overproof rum, best premium rum
- How rum is made, rum distillation process, barrel ageing
- Caribbean rum vs agricole rum, Jamaican rum vs Barbados rum
- Rum price comparison UK, where to buy rum online UK
- Best rum gifts, premium rum recommendations
Contact
Editorial enquiries: joe@rum.directory
Submit a rum for review: /submit-for-review
Write for us: /write-for-us